G5 Entertainment continues to increase its overall amount of top grossing rankings on iPad, as shown by our most recent ranking check. In early January CEO Vlad Suglobov already hinted on this trend stating that “Like in previous years, we have seen substantial increase in revenue during the holidays, which so far continued into 2014. During the fourth quarter of 2013, which was likely our record quarter to date, revenue from free-to-play games continued to grow, while revenue from unlockable games was mostly unchanged. Historically, January and February have been very strong months for the group due to holidays and the inflow of new users into smartphone and tablet ecosystem. So far, it looks like we are following this pattern again.”
So far, the positive development is mainly due to the continued strong performance of Secret Society. G5’s more recently F2P games are still to “young” and are in the middle of building a players base which then eventually will turn into revenue. This is in-line with the historical pattern witnessed for e.g. Secret Society, which did not start to generate any meaningful revenue in its first six months on the market. It is, however, interesting to note that the company’s “oldie”, Virtual City Playground (G5’s first F2P game ever), has seen some nice ranking improvements as of late, which is a great reminder that this concept can keep and actually re-attract players attention for many years.
The overall improvement for G5 rankings comes amid a general increase of revenues generated by mobile games. We have started to track daily revenues generated for iPhone games in the USA, as provided by www.thinkgaming.com. As you can see in the chart below, there has been a gradual increase of the daily revenues generated since the beginning of December until today:
Number of G5 Entertainment games among the top grossing charts for iPad:
(We are screening the app markets of Australia, Brazil, Canada, China, France, Germany, Italy, Japan, Netherlands, Russia, South Korea, Spain, Sweden, UK and USA)
We continue to see the upcoming relisting of G5 Entertainment from Swedish niche-market Aktietorget to Nasdaq OMX as the biggest near-term share price trigger. Aktietorget has had a couple of incidents during 2013 which seriously question its management and quality. Naturally this affects investor confidence for all companies listed on this list and justifies a valuation discount. Many institutional investors are even prohibited by internal policy to invest in Aktietorget listed companies.