in Mobile Gaming

#Apps: Successful strategies for holiday #mobile app marketing

The good folks at Fiksu (www.fiksu.com) have made a nice infographic on “successful strategies for holiday mobile app marketing”.Is a new smartphone at the top of your Christmas wish list? If so, you’re not alone. Last year, 6.8 million new iOS and Android mobile devices were unwrapped and activated on Christmas Day. And more than 1.2 billion apps were downloaded in between Christmas Day and New Year’s Eve. The holiday season screams opportunity for mobile app marketers. It may indeed be “the most wonderful time of the year,” but it’s also the most competitive time of the year. Interestingly, Fiksu’s studies showed that app download rates continue to grow in January, but costs for acquiring loyal customers fall, making it an outstanding bargain period to promote your apps. We are looking forward to see how our top-pick G5 Entertainment will fare during the exciting period ahead of us.
 
Successful Strategies for Holiday Mobile App Marketing

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